Study case “The promise” by Chi Thai .
Audience: Filmmakers, storytellers, Film students, producers.
- A journey from concept to production to audience engagement.
- How does impact-led drive storytelling and audience building.
The Promise was produced and directed by Chi Thai, an independent filmmaker who works across features, documentary, animation & immersive. She has been a Cannes Lions finalist three times and is a recipient of the British Film Institute Vision Award. Her ambition is to dismantle the conditions that marginalize stories & storytellers, creating films that tell of a greener and fairer world.
Chi Thai said: “For me, it is impossible to separate climate action from climate justice, and I'm proud of contributing to the vital conversation about the inequalities nature deprived communities face. It's been wonderful to be able to do this share the message of a greener and fairer world through The Promise, which is adapted from the New York Times Best Illustrated Book of the Year by Nicola Davies and Laura Carlin.”
About Doc Society and climate change stories:
Doc Society was founded in 2005 and is committed to enabling great documentary films and connecting them to audiences globally. Based in London and New York works with filmmakers and partners all over the world. Its mission is to bring people together to unleash the transformational power of documentary film.
The Climate Story Unit is dedicated to supporting transformative storytelling to advance a climate just and biodiverse future. Across the Unit’s programs, artists, impact producers, and movement builders come together to catalyse stories and their impact campaigns.
About the British Council
The British Council is the United Kingdom’s international organisation for cultural relations. Arts is a cornerstone of our mission to creative friendly knowledge and understanding between the people of the UK and the wider world.